View the Qualitative Insights Repository

The Qualitative Insights Repository is online platform for partners and council teams to share and view insights gathered from Wirral residents. It hosts Health and Wellbeing evidence gathered throughout Wirral. The insights shared have been gathered by Wirral's Qualitative Insight Team and a variety of partners from across the Community, Voluntary and Faith sector.

Building on the work of Wirral's Public Health’s Qualitative Insight Team, the Qualitative Insights Repository host insights which explore the wider determinants of health here in Wirral and delve deep into the reasons behind the health inequalities experienced. The insights will support partners and council teams when making resident-focused decisions.

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  • What activities/events do community members want to see at the Tranmere Scout and Guide Institute in the future?

    What activities/events do community members want to see at the Tranmere Scout and Guide Institute in the future?

    Members of the fundraising team at the Scout and Guide Institute in Tranmere piloted a qualitative survey with open questions to ask local community members, "What activities and events would you like to see at the Institute in the future?".  This qualitative survey was shared with attendees of our book sale in May 2024. In total, 13 community members shared their thoughts and ideas with us. Our fundraising team have used this community insight to plan further activities and events in the building for 2024/2025.

    09 Sep 2025

    Insight provided by: Tranmere Scout and Guide Institute Fundraising Team. This group consists of representatives of our resident Scouting and Guiding groups, Institute volunteers and caretakers of the building.

  • Open Door Charity: Ongoing Impact Evaluation of our Bazaar Mental Health Support Programme for Young People aged 14–35.

    Open Door Charity: Ongoing Impact Evaluation of our Bazaar Mental Health Support Programme for Young People aged 14–35.

    Bazaar is a free eight-session peer support programme shown to reduce symptoms of anxiety and depression. By blending elements of CBT (cognitive behavioural therapy), mindfulness and more, Bazaar gives you the tools to control and combat negative thought patterns. Feedback that we collect from programme members through ongoing evaluation offers insights into young people's experiences of the Bazaar programme and their preferences for mental health support. 

    08 Sep 2025

    Insight provided by: Open Door Charity.

  • Stories of Hope and Hardship from People Using Wirral Foodbank

    Stories of Hope and Hardship from People Using Wirral Foodbank

    A collection of stories and statements given by people using Wirral Foodbank across various locations. The insights include people's reasons for using the foodbank and their thoughts on what needs to be changed to end the need for foodbanks.

    08 Sep 2025

    Insight provided by: Beth Saunders, Community Organiser and Campaign Manager, Wirral Foodbank.

  • Wirral Residents' Sexual Health Outcomes and their Experiences and Preferences of Using Sexual Health Services

    Wirral Residents' Sexual Health Outcomes and their Experiences and Preferences of Using Sexual Health Services

    To support the development of Wirral Council’s commissioning plan for sexual and reproductive health services in Wirral, the Qualitative Insight Team gathered insights on people's experiences and preferences with sexual health service provision. Insights were gathered from 97 participants, including professionals and four target groups: young people (15–24), LGBTQIA+ communities, residents in areas with high levels of deprivation, and ethnic minority communities. Methods included focus groups, interviews, informal conversations, and participant observation. The insights highlight the gap between people’s knowledge of available services and their preferences for support. 

    08 Sep 2025

    Insight provided by: Qualitative Insight Team, Public Health, Wirral Council.

  • Addiction Case Studies: Public Health Annual Report 2024–2025

    Addiction Case Studies: Public Health Annual Report 2024–2025

    The Qualitative Insight Team conducted in-depth interviews with people who have experience of addiction with alcohol, drugs, gambling and smoking/vaping to understand their experiences with addiction and recovery services in Wirral. The five case studies featured in Wirral Council’s Public Health Annual Report 2024–2025.  

    08 Sep 2025

    Insight provided by: Qualitative Insight Team, Public Health, Wirral Council.

  • Using Ethnography and Partnership Working to Tackle Fuel Poverty

    Using Ethnography and Partnership Working to Tackle Fuel Poverty

    Qualitative insight researchers in Wirral Council’s Public Health team used ethnography to see and hear how Wirral residents are affected by fuel poverty, including those that may be hidden from the national statistics on fuel poverty. Researchers visited the homes of four residents and spent the day observing and asking about their day-to-day activities, including energy use, mealtimes and shopping. Residents described how fuel poverty was affecting many different aspects of their lives and shared their preferences for support.

    08 Sep 2025

    Insight provided by: Qualitative Insight Team, Public Health, Wirral Council.