View the Qualitative Insights Repository

The Qualitative Insights Repository is online platform for partners and council teams to share and view insights gathered from Wirral residents. It hosts Health and Wellbeing evidence gathered throughout Wirral. The insights shared have been gathered by Wirral's Qualitative Insight Team and a variety of partners from across the Community, Voluntary and Faith sector.

Building on the work of Wirral's Public Health’s Qualitative Insight Team, the Qualitative Insights Repository host insights which explore the wider determinants of health here in Wirral and delve deep into the reasons behind the health inequalities experienced. The insights will support partners and council teams when making resident-focused decisions.

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  • Active Wirral: Understanding Residents’ Experiences of Physical Activity and Local Leisure Provision

    Active Wirral: Understanding Residents’ Experiences of Physical Activity and Local Leisure Provision

    The Qualitative Insight Team gathered insights from Wirral residents to understand lived experiences of physical activity, leisure services, and local activity opportunities. In total, 75 research conversations were held across three wards: Birkenhead Central, Bidston & St James, and Seacombe, in and around leisure centres and community venues. Residents discussed what physical activity means to them, their current activity levels, experiences of local provision and what an ideal local physical activity offer should include. Findings highlighted the importance of mental wellbeing, affordability, facility quality, family-friendly provision, inclusive activities, outdoor spaces, and clearer communication about available opportunities.

    03 Jul 2026

    Insight provided by: Active Wirral and The Qualitative Insight Team, Public Health, Wirral Council

  • How could the plans for Dock Branch Park support resident’s health and wellbeing?

    How could the plans for Dock Branch Park support resident’s health and wellbeing?

    The Qualitative Insight Team engaged with 40 people between June and September 2023 to understand how the plans for Dock Branch Park (a linear greenspace in Birkenhead) could improve wellbeing for local communities. Participants included people with experience of street drinking, rough sleeping, social isolation or anti-social behaviour. Insight was gathered through informal conversations, research grids and a walking tour. Participants hoped the plans could support health and wellbeing by providing access to nature, wildlife, heritage, social connection, recovery friendly activities, volunteering and job opportunities. Participants emphasised the need for safety, easy access, and inclusion for all.

    11 Jun 2026

    Insight provided by: Qualitative Insight Team, Public Health, Wirral Council

  • Energy Projects Plus: Resident’s Experiences of Using the Fuel Poverty Service and Its Impact on Health, Housing and Financial Stability.

    Energy Projects Plus: Resident’s Experiences of Using the Fuel Poverty Service and Its Impact on Health, Housing and Financial Stability.

    In 2024, Energy Projects Plus (EPP) was commissioned to deliver Wirral’s Fuel Poverty Service. This research explores the service’s impact during its first delivery period. The Qualitative Insight Team conducted in‑depth interviews with residents who had accessed the service at least twice and were experiencing multiple vulnerabilities. The study examined their journeys and the effects of the support received. Findings showed improved financial stability, warmer homes, reduced stress and increased confidence for many residents. The research also highlighted opportunities for earlier intervention, greater service visibility, clearer referral pathways, structured follow‑up, and more holistic, long‑term support planning.

    24 Feb 2026

    Insight provided by: Qualitative Insight Team, Public Health, Wirral Council

  • People Seeking Asylum and Refugees’ Experiences of Accessing Health Services in Wirral

    People Seeking Asylum and Refugees’ Experiences of Accessing Health Services in Wirral

    This qualitative insight project explored how people seeking asylum and refugees (PSA&R) access and experience healthcare in Wirral. Using focus groups with PSA&R, mini focus groups with professionals and a co-design workshop, the work identified the challenges individuals face when navigating the UK system, including language barriers, digital exclusion, disrupted continuity of care and complex housing transitions. The research also highlighted enablers such as trusted community organisations, partnership working, guided support and peer networks. Findings from this qualitative work will contribute to Wirral’s broader health needs assessment and support ongoing system improvement across health, voluntary, and local authority services.

    19 Feb 2026

    Insight provided by: Qualitative Insight Team, Public Health – Wirral Council.

  • Health-Related Worklessness in Wirral: Barriers, Opportunities and Service Transformation

    Health-Related Worklessness in Wirral: Barriers, Opportunities and Service Transformation

    This research looked at how to make people in Wirral healthier and happier by tackling problems in service delivery around work and wellbeing. Using ethnography, the research focused on people who receive Employment Support Allowance, the challenges they face, and what helps them feel ready for change. The research also explored how where people live affects their choices. The insights helped to inform service redesign and investment strategies to reduce health inequalities and improve outcomes for residents.

    20 Nov 2025

    Insight provided by: Revealing Reality